photo: @witanddelight The holidays bring so much hustle and bustle this time of year. From wrapping gifts and decorating to attending school events and family gatherings, your plate is likely overflowing (and not just with festive cookies!). Having your babe sleeping peacefully at your heart can make the...

photo: @katycroxallxoxo The challenges of life in the NICU can be even more difficult to bear during the holiday season. Imagine wires + tubes instead of ribbon + garland. Whirring + beeping instead of hymns + carols. Isolated + sterile instead of together + festive. A new baby can make the holidays feel...

Take Root, the theme for our new AW21 collection designed in collaboration with Clare Therese, honors this season of nurturing and the sacred responsibility of a caregiver to establish roots for their little one. Let’s dig a little deeper into what that means to Solly Baby Founder Elle Rowley (and find out...

Solly Baby is officially 10-years-old! To celebrate our birthday, we've done a little Q&A with our founder, Elle. Settle in (with a piece of cake?) to this extra special peek at the history of Solly and where we're headed next! Have you ever told the story of how Solly Baby started? Tell it again! L...